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Commitment
is what transforms a promise into reality.
It is the words that speak boldly of your
intentions, and the actions which speak louder
than the words. It is making time when there
is none. Coming through time after time after
time. Year after year after year. Commitment
is the stuff that character is made of, the
power to change the pace of things. It is
the daily triumph of integrity over skepticism.
What
really matters the next time you are looking
for a mortgage loan officer:
The
next time you are looking to hire a new
loan officer, look for the one thing you
will never find on their resume. It's not
their education or work experience or hobbies
or anything about their personal life. It's
something you can't touch . . . can't feel
. . . can't smell and maybe can't even measure.
It's their attitude. Do they need to succeed
or do they want to succeed? Who doesn't
want to succeed? Everyone or almost everyone
does. But very, very few people need to.
Very few people are willing to pay the price
(whatever the personal price is) to succeed.
Those people will stop at nothing. For whatever
personal reason motivates them and drives
them, they will reach the mountaintop.
Look
around you right now. You know who those
people are. If you have a few 'winners',
you'll see the only thing they have in common
is their need-to-succeed attitude. Different
backgrounds. Different selling styles. Even
different skills. But the same need. The
'mental light switch' is in the on position
and nothing is about to stop them. They
take personal responsibility for their lives.
They rarely, if ever, find excuses for anything.
So
the next time you are about to locate
a mortgage loan officer, forget the resume
and look into their heart instead. And remember,
most important, attitudes and work ethics
don't change. The people you have for you
today will have the same attitude and work
ethic six months and six years from today.
Skills,
Be it selling skills, or skills relating
to the mortgage business, can be taught.
Having that 'I need to succeed' light in
the eye attitude - they either have it or
they don't. The choice is yours.
What
is the benefit for the buyer to use a loan
broker?
All
mortgage brokers will have access to the major
Wall Street Mortgage lenders. This means more
financial backing than just one mortgage company
can offer.
Having
many investors to sell your loan to can and
should be an important issue to the client.
You then obtain the mortgage loan that fits
your financial situation and goals. Without
the vast lenders, products and underwriters
you will most of the time be told that your
loan officer cannot finance you. What is really
the case is that your loan officer is not
a broker and cannot find a source for your
exact needs. |
